SMS Communication Policy

Effective Date: February 17, 2025
Last Updated: February 17, 2025

1. Purpose

This policy outlines the appropriate use of SMS messaging for Peak Behavioral Services, LLC, ensuring compliance with HIPAA regulations, Grasshopper SMS requirements, and industry best practices.

2. Authorized Use of SMS Communication

We use SMS messaging to communicate with patients, caregivers, and authorized representatives regarding:

• Appointment confirmations, scheduling, and reminders
• Progress updates and urgent notifications
• General customer care and support inquiries

SMS messaging will not be used to transmit Protected Health Information (PHI) beyond appointment-related details or general notifications. Patients are encouraged to use secure communication channels for sensitive health discussions.

3. SMS Consent & Opt-In Process

Patients may opt-in to receive SMS messages through one of the following methods:

• During appointment scheduling: Patients provide their phone number and consent to SMS communication.
• Website registration: Patients can opt-in via an online form at https://share.hsforms.com/16Ed1uU-KQx6cXluuUY4KnArurn1 .

Opt-In Message (Confirmation MT)

Upon successful enrollment, patients receive the following SMS:
“Thank you for subscribing to SMS notifications from Peak Behavioral Services, LLC. Reply HELP for assistance, STOP to opt out. Message frequency varies. Message & data rates may apply. View our privacy policy at https://pkservice.org/privacy-policy/.”

4. Opt-Out Process

Patients can opt out of SMS communication at any time by:

• Replying “STOP” to any message received.
• Contacting our office at 307-212-3284 for Wyoming, 307-257-5487 for Idaho, or email info@pkbehavior.com for all locations.

Opt-Out Message

Upon opting out, patients receive the following SMS:
“You have opted out of SMS messages from Peak Behavioral Services, LLC. You will receive no further messages. Reply HELP for support or contact us at 307-212-3284 for Wyoming, 307-257-5487 for Idaho, or email info@pkbehavior.com for all locations”

5. Help & Support

Patients needing assistance with SMS messaging can:

• Reply “HELP” to any message received.
• Call our support line at:
  
  
  • 307-212-3284 for Wyoming
  • 307-257-5487 for Idaho
• Email us at info@pkbehavior.com.

Help Message

“Peak Behavioral Services, LLC: For assistance, call 307-212-3284 for Wyoming, call 307-257-5487 for Idaho, or email info@pkbehavior.com for all locations. Reply STOP to opt out. Message & data rates may apply.”

6. Message Frequency & Fees

• Message frequency varies based on patient interaction.
• Standard message and data rates may apply based on the patient’s mobile carrier plan.

7. Security & Privacy

• While we take precautions to secure SMS messages, text messages are not encrypted and may be intercepted.
• Patients should avoid sharing sensitive PHI over SMS and use secure communication methods for medical concerns.
• Our full privacy policy, including SMS guidelines, is available at https://pkservice.org/privacy-policy/.

8. Compliance & Monitoring

We adhere to HIPAA regulations, carrier policies, and industry best practices to ensure compliance with SMS communication standards. Our SMS program is regularly reviewed for compliance with Grasshopper’s and federal guidelines.

9. Updates to This Policy

Peak Behavioral Services, LLC reserves the right to update this policy as needed. Changes will be posted on our website and communicated as necessary.

For any questions or concerns regarding SMS communications, please contact us at:
Email: info@pkbehavior.com
Phone: 307-257-5487 or 307-212-3284
Website: www.pkservice.org